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國(guó)際商務(wù)英語口語

國(guó)際商務(wù)英語口語

定 價(jià):¥46.00

作 者: 姚麗梅
出版社: 大連理工大學(xué)出版社
叢編項(xiàng):
標(biāo) 簽: 暫缺

ISBN: 9787568542685 出版時(shí)間: 2023-08-01 包裝: 平裝
開本: 16開 頁數(shù): 217 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  本教材適用于高職高專商務(wù)英語、 商務(wù)等專業(yè)學(xué)習(xí),培養(yǎng)學(xué)生在 貿(mào)易相關(guān)崗位中進(jìn)行日常交流、工作洽談和商務(wù)談判的語言能力。此外,還有助于培養(yǎng)學(xué)生的家國(guó)情懷、 視野以及跨文化意識(shí),提高處理文化沖突和意識(shí)形態(tài)矛盾的能力,為他們從事涉外企業(yè)管理、外貿(mào)業(yè)務(wù)經(jīng)營(yíng)、跨境電商運(yùn)營(yíng)等職業(yè)打下堅(jiān)實(shí)的英語語言基礎(chǔ)。教材編寫以外貿(mào)業(yè)務(wù)、跨境電商等崗位能力需求為導(dǎo)向,引入行業(yè)企業(yè)真實(shí)案例,內(nèi)容涵蓋鞋服、箱包、電子設(shè)備、工藝品、石材等行業(yè),適用范圍廣泛。教材以崗位的核心技能需求為依據(jù),使教材內(nèi)容 加貼近市場(chǎng)需求的前沿,旨在培養(yǎng)學(xué)生扎實(shí)的 商務(wù)職場(chǎng)英語應(yīng)用能力。本教材設(shè)計(jì)了15個(gè)單元40個(gè)任務(wù)。教材內(nèi)容以工作情景為中心組織典型案例,引導(dǎo)學(xué)生在工作情景中靈活運(yùn)用所學(xué)。通過聽力練習(xí)、口頭陳述、角色扮演、口譯練習(xí)、模擬談判等訓(xùn)練,以熟練掌握 商務(wù)溝通技能。教材編排依據(jù) 貿(mào)易業(yè)務(wù)活動(dòng)流程,充分展現(xiàn)完整的工作情景。模塊化和項(xiàng)目化的設(shè)計(jì)使教學(xué)內(nèi)容既統(tǒng)一連貫又相對(duì)獨(dú)立。

作者簡(jiǎn)介

暫缺《國(guó)際商務(wù)英語口語》作者簡(jiǎn)介

圖書目錄

Unit 1 Finding Customers
Task 1 Where Do We Find Customers?
Task 2 Phoning a Potential Customer
Unit 2 Attending Trade Fairs
Task 3 Inviting Customers to a Fair
Task 4 Meeting Regular Customers
Task 5 Meeting New Customers
Task 6 Sample Inquiry
Task 7 A Second Visit of a Customer to a Booth
Unit 3 A Formal Visit
Task 8 Scheduling a Visit
Task 9 A Warm Reception of Clients
Task 10 Introducing a Company
Task 11 Visiting the Showroom
Unit 4 Product Presentation
Task 12 Live Streaming Products
Task 13 Unique Selling Points
Unit 5 Entertaining Clients
Task 14 Business Dinner
Task 15 Sightseeing and Shopping
Unit 6 Pricing
Task 16 Inquiries and Offers
Task 17 Price Bargaining
Unit 7 Payment Terms
Task 18 Payment by T/T
Task 19 Payment by L/C
Unit 8 Shipment and Delivery
Task 20 Shipping Modes
Task 21 Time of Delivery
Unit 9 Insurance
Task 22 Asking Information About Insurance
Task 23 Insurance Coverage
Unit 10 Packing Testing and Inspecting
Task 24 Packing Requirement
Task 25 Testing
Task 26 Quality Inspection
Unit 11 Conclusion of Business
Task 27 Checking Contract Terms
Task 28 Signing a Contract
Unit 12 Claim & Compensation
Task 29 Lodging a Claim
Task 30 Settling Compensation
Unit 13 Problems During Production
Task 31 Raw Material Prices Rising
Task 32 Raw Material Shortage
Task 33 Design Modifications
Unit 14 Problems Before Shipment
Task 34 Product Test Failure
Task 35 Late Delivery
Task 36 Inspection Failure

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